Apple’s iPhone 16 and AAA Gaming: What It Means for Brands Targeting Mobile Gamers
Discover how in-app mobile advertising can complement your existing digital strategy to create deeper connections with Gen Z.
Our Head of Marketing shares key takeaways, including a powerful keynote from the Producer of Dragon’s Den, and actionable strategies from industry leaders for driving brand growth.
Meet our VP of Strategy Ryan Lexer, at Brandweek this September and discover how PRADO's innovative adtech solutions can elevate your brand's impact!
Our VP of Strategy, Ryan Lexer and our Head of Brand + Marketing, Stacey McDowall, are going to be at Brandweek next week - let's connect!
Learn About the Power of In-App Advertising, and How Your Brand Can Drive Engagement and Growth
Experience the thrill of racing and discover how Prado bridges the gap between brands and audiences through engaging mobile racing games.
Exploring the explosive growth of in-game advertising and its impact on the global entertainment and media landscape.
Discover how the latest trends in mobile gaming revenue underscore the power of mobile gaming and learn how Prado leads the way in reaching these highly engaged audiences.
The Growing Influence of Teen and Adult - aka 'Kidult' - Toy Buyers All Over the World
Discover how brands can celebrate Pride Month by embracing diversity in mobile gaming and connecting with LGBTQAI+ audiences through inclusive and meaningful in-app advertising strategies.
Discover how advertising in popular sports apps during the Olympics can help brands connect with highly engaged and passionate audiences.
Uncover the true demographics of mobile gamers and learn how Prado helps brands connect with both men and women through effective in-game advertising strategies.
Explore the appeal of casual gaming, and how they help brands connect with a wide audience on the go.
Discover the Power of Multi-Channel Engagement: How Fashion Brands Can Seamlessly Blend Mobile Gaming into Their Digital Marketing Mix
Discover how Prado's innovative in-game ad strategies can help your brand stand out and thrive in the dynamic world of mobile gaming!
Ryan Lexer (Prado's VP of Strategy) on his key takeaways and reflections from our debut at Possible 2024, where industry leaders converge to shape the future of advertising and marketing.
Prado’s programmatic Solution Empowers Brands and Advertisers to Navigate the Complexities of Programmatic Advertising with Confidence and Success.
How Brands Can Connect with Mobile Gamers In-Game on the Prado Network
How Mobile Gaming Is Reshaping Brand Advertising Strategies for Adult Audiences
Don't miss out on the future of digital advertising – connect with us at Possible Conference 2024 and be part of the innovation journey!
Discover how our collaborative approach strikes the right balance between targeting your audiences and protecting user privacy with in-app ads
See our newest infographic on the current state of mobile in-app marketing in 2024
Revolutionize Your Digital Marketing Strategy for 2024 and Connect with Engaged Audiences Where It Matters Most
Don’t miss out on the unique opportunity to connect with your target audiences during the Super Bowl
Uncover the Insights and Trends Shaping the Mobile Gaming Landscape with Our Latest Infographic
Explore the Unparalleled Power of Sports Marketing with In-App Ads from Prado
Join our VP and CEO at IAB's Premier Leadership Gathering—A Confluence of Insights, Innovation, and Digital Excellence.
Discover the Power of Precision of Top Apps – Why Brands Choose Prado for Access to High-Performing Apps.
Join Us in Reflecting on a Year Filled with Milestones, Resilience, and Community.
Peek into the Future: A Deep Dive into the 5 Key Trends Shaping the Digitalo Advertising Landscape in 2024.
Explore the nuances of the mobile gaming landscape in the U.S., and gain key insights that redefine strategies for developers and marketers, with the latest report from Statista.
Elevate your in-app mobile advertising game and discover a world of creative possibilities and strategic insights by partnering with us!
Looking to enhance your holiday campaign performance? Mobile gamers are THE Highly engaged audience your brand needs.
Why you and your brand should be incorporating mobile in-app ads for uninterrupted brand engagement.
Master the art of mobile in-app ad campaign optimization with data-driven insights and analytics. See our latest infographic on how leveraging key performance indicators can revolutionize your advertising strategies for 2024.
Stay in sync with the hottest TikTok Dance trends and elevate your brand with essential dance themed apps
Strategize your festive mobile ad campaigns with Prado's Mobile In-App Ads - Your partner for memorable and Impactful Holiday Campaigns
In the world of mobile gaming, AAA titles define excellence, driven by substantial investments and meticulous craftsmanship. These games consistently provide exceptional experiences, catering to fans of action, storytelling, or strategy. Marketers can leverage AAA mobile games for in-app advertising to connect with a tech-savvy and receptive audience, making it an essential tool for engagement.
In the ever-evolving realm of mobile in-app advertising, understanding user behavior and preferences is a game-changer for brands.
Take a tour into the World of Mobile Gaming, and gain a comprehensive outlook on how your brand can connect with more engaged audiences.
As one of the most highly active generations on mobile devices and apps, millennials are receptive to brands that provide authentic, value-driven, and visually captivating ad content - you don't want to miss out on this core audience segment!
Partner with Prado's industry-leading experts and leverage cutting-edge strategies to maximize programmatic campaigns and reach new heights of engagement and ROI.
Unleashing the power of Personalization and Segmentation with in-app advertising
The Power of High CTRs: The significance in empowering your next digital marketing strategies with Prado.
The mobile gaming industry has a tremendous opportunity to champion diversity and inclusion globally, so let's talk about it!
Maximize your engagement, targeting, and user experiences with Prado's in-app advertising solution.
Learn how to stay ahead of the competition by understanding the importance of in-app mobile ad spending in your digital marketing strategy.
Marketers already declared they are growing their In-game budget and here they share with Prado their experiences in our latest blog.
Take a deep dive into the surging influence of Gen X in mobile gaming and discover lucrative advertising ppportunities for you and your brand.
Boosting your mobile survey game: expert tips and proven strategies for maximizing in-app survey effectiveness with Prado Insight.
In today's digital age, it's crucial for brands to stay on top of the latest mobile trends and technologies. With the rapid advancements in mobile devices, networks, and apps, the mobile landscape is constantly evolving and growing, presenting new opportunities.
How brands can connect with Gen Z by leveraging the popularity of mobile gaming.
How working with Prado and our Contextual Targeting Engine can enhance your business impact.
Unlocking the power of in-game mobile ads: enhancing revenue, engagement, and advertising opportunities in mobile gaming
If you are new to programmatic, launching a new ad campaign could seem like a difficult task. Working with Prado will help ensure you have the correct processes and tools in place, and you'll quickly start to unlock the power of this incredible platform.
Get direct access to your audiences right where they are: in mobile games!
Women love playing mobile games - and Prado has the most popular apps for your brands.
Why Playable ads should be a part of every marketing plan in 2023
Just how does Prado stay ahead of the rapidly evolving mobile ad-tech industry, and continue to be leaders in innovation? Check out our latest Infographic to find out.
Video games have overtaken all other forms of entertainment - and mobile gaming in particular shows no signs of slowing down growth!
As global mobile gaming revenues are estimated to reached over $152B in 2022, the need for publishers to continue to enlist the best monetization strategies for their apps is as important as ever.
Take a look at our latest infographic on mobile gaming!
Prado is the leading mobile SSP, DSP and Ad Exchange. We activate high-performance programmatic campaigns across thousands of apps on our network.