Demographic Targeting:
Prado enables brands to target specific demographics, such as age, gender, income, etc. This helps brands reach their target audience more effectively and increase the relevance of their ads.
Location Targeting:
Prado provides brands with the ability to target users based on their geographic location, such as city, state, or country. This is particularly useful for reaching audiences in specific regions or markets.
Behavioural Targeting:
Increase the relevance and effectiveness of your ads by displaying them to consumers who are more likely to be interested in your products being advertised. Prado uses algorithms and machine learning to analyze data and deliver better ad experiences to your core audiences.
Interest Targeting:
We use data about users' preferences and interests to target ads to users who are more likely to be interested in the products your brand is advertising. This helps increase the relevance of your ads and improves conversions.
Contextual Targeting:
Prado displays ads in apps that are relevant to the your brand. This improves overall reach to consumers who are more likely to be interested and engaged. This also provides brand safety brand safety by displaying ads only in apps that are appropriate for the advertiser's brand.