Video games have overtaken all other forms of entertainment. And mobile gaming in particular shows no signs of slowing down growth. Why? Mobile games are played in free time by audiences of all ages (both adults and children alike), may be downloaded quickly for ease of use, and played on any device anywhere. These factors have contributed to the explosive rise of mobile games during the past ten years, in particular over the last 3 as the pandemic hit the globe and lockdowns meant finding different avenues of entertainment while at home.
Over 3 Billion mobile gamers downloaded and engaged with a range of games in 2022, where mobile gaming now comprises over 43% of all smartphone usage. With these stats in mind check out the mobile games that people downloaded the most worldwide last year, per an Apptopia analysis:
The 10 Most Downloaded mobile games of 2022:
You can reach ALL of these massively popular games with the Prado network!
“With Prado's massive reach - including all 10 top mobile games of 2022 - we enable brands to build solid connections with their target consumers,” says Prado Head of APAC, Allen Fan. “We take the guesswork out of campaign reach. Our global staff of experts custom curate app lists to ensure brands reach target audiences, each and every time.”
The Prado team is ready to help you and your campaigns soar. We'd love to hear from you!
Meet our global Sales team:
➡️ Andrew Piller (UK & Euro)
➡️ Ryan Lexer (EMEA)
➡️ Rich Allport (North America)
➡️ Tetyana Kovalenko (CEE, CAS)